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Service Magic

Stories of MSPs, ITSX, & delivering outstanding service experience

The Real MSP Profitability Problem: Revenue Shrank. Overhead Didn't

Discover how a significant drop in client spending impacts MSP profitability and learn strategies to align service delivery costs with market...

Matt Linn May 13, 2026

AI Service Desk

11 Service Intelligence Must-Haves for MSP Support Teams

The 11 service intelligence tools for MSPs every support team should demand — from unified client history to QBR-ready reporting built from real work.

Mark Alayev May 11, 2026

AI Service Desk

Design and Trust in the Age of AI - Part 1

Explore how transparency in AI design fosters trust and understanding, enhancing user experience in service desks and paving the way for future...

Julie Ni Apr 30, 2026

MSP Profitability

Feature Adoption Won't Save Your Margins. This Will

Discover why measuring service gross margin, not feature adoption, is crucial for MSP profitability. Learn how to optimize your service desk...

Matt Linn Apr 22, 2026

MSP Automation

The Modern MSP Tech Stack: What's Essential, What's Bloat

Revamp your MSP tech stack for 2026 by identifying essential tools, cutting bloat, and ensuring seamless integration to enhance efficiency and value.

Matt Linn Apr 9, 2026

AI Service Desk

Change Management for MSPs: How to Roll Out AI Without the Pushback

Learn effective strategies for MSPs to successfully implement AI in service desks, focusing on team engagement, communication, and building trust...

Matt Linn Apr 6, 2026

MSP Maturity

6 Ways to Improve Remote Team Collaboration

Learn how to improve remote team collaboration, the importance of effective communication, and software suggestions.

Matt Linn Apr 4, 2026

Thread News

BREAKING: Thread Executives Form 90s-Style Rock Band

Thread executives have formed a 90s-style rock band called The Ticket Slayers, releasing their debut album and planning a live tour in Seattle.

Matt Setzekorn Apr 1, 2026

MSP Automation

What 96% Triage Accuracy Actually Means for Your Service Desk

Discover how achieving 96% triage accuracy can transform your service desk operations, reduce costs, and enhance client satisfaction through...

Bobby Jacobs Mar 30, 2026

Client Experience

10 Proven Ways to Improve MSP CSAT Scores

Discover 10 effective strategies to enhance your MSP's Customer Satisfaction Score (CSAT) and foster greater client loyalty through improved service.

Matt Linn Mar 28, 2026

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