Meet Automagically, Automation without an automation team
Automagically is an AI agent that automates repeat MSP service requests. Techs describe a fix in the ticket, and it becomes a tested runbook that resolves every matching request on its own.
Your MSP techs fix the same requests by hand. Automate them.
Password resets, shared mailboxes, offboarding. Your techs know every fix by heart and still do them by hand, one ticket at a time. For most managed service providers, that’s the ceiling: the next client means the next hire.
Automagically turns each fix into a tested runbook, no scripting required. A tech describes it in the ticket and approves it once, and every repeat resolves itself in every client tenant. More clients, same team.
Scalable New
Growth without headcount
Techs describe the fix in plain language in the ticket. Automagically writes the PowerShell, tests it and saves the runbook. No specialist, no project, no next hire.
Repeatable
Runbooks, not guesswork
Other AI agents work out each fix from scratch. Automagically runs a tested runbook that does the job the same way every time, and leaves auditable PowerShell your MSP owns.
15%
Of tickets resolving themselves by week 8
70+
Runbooks built by techs, not engineers
90%
Of WheelHouse's M365 requests covered
Locked out at 8:02am. Back in at 8:04am, ticket closed. Not one tech had to touch it.
Triage Agent verifies the user and gets sign-off, then Automagically runs your tested fix the same way every time.
Autonomy, on your terms
You choose what runs without a tech.
Each MSP runs in its own private container. Credentials are scoped per client, there's no standing admin, and no data trains a model.
Sensitive actions wait for a person
Credentials scoped to every client
Every run logged and fully reversible
No specialist needed
No automation team required
Most automation tools need a dedicated engineer to build and maintain every workflow. With Automagically, your techs do it.
More than a script
Tested, scoped, saved
Writing a script is easy. Trusting it on a client isn’t. Automagically tests, scopes and saves every fix, so it’s safe to reuse.
Resets without the wait
Verified, reset and closed before the user follows up.
A whole offboarding, done
Licenses, mailbox, groups and access, handled in minutes.
Mailbox access, granted
Shared mailbox and list changes, approved and applied.
Just ask
Describe the fix in the ticket. No scripting required.
Test first
Every runbook is tested before it ever touches a client.
Approve once
One sign-off, then every matching request resolves.
Own it
Every fix becomes a lasting asset for your business.
Stay secure
A private container per MSP and credentials per client.
Start fast
Running in 30 minutes, rolled out desk-wide in a week.
“The real value was watching people who’ve never written a line of code hand back hours every week so they could focus on customers instead of tickets.”
Frank VitettaDirector of Service Delivery, WheelHouse IT
Resource
See how the fix gets built
How your techs turn repeat requests into fixes that run themselves, and what WheelHouse IT gained
Which Microsoft 365 and Active Directory requests can Automagically automate?+
Automagically resolves the repeat Microsoft 365 requests that fill an MSP service desk: password resets, offboarding, license changes, shared mailbox access and group or distribution list updates. Through NinjaOne, it also reaches on-prem and hybrid Active Directory. When a request isn’t covered yet, a tech describes the fix and gets a tested runbook in minutes.
Do my techs need to know PowerShell to use Automagically?+
No. Your techs describe the fix in plain language, right from the ticket, and Automagically writes the PowerShell, tests it and saves it as a runbook. A tech approves it once before it runs. To change a runbook later, they describe the change the same way. No automation specialist or scripting skills required.
How is Automagically different from other AI agents for MSPs?+
Many AI agents for MSPs read your documentation and decide what to do on every ticket, so the reasoning stays inside the agent. Automagically builds a tested PowerShell runbook once, then runs it the same way every time. Every resolution leaves behind an auditable asset your MSP owns, can inspect and can reuse.
Is Automagically secure enough to run on client environments?+
Yes. Each client’s data and credentials are stored separately, encrypted and scoped per client. Role-based access control sets which techs can build and run automations, and sensitive actions wait for approval. Every runbook creation, edit, approval and run is logged with who, when, which client and the outcome. Client data never trains an AI model.
How can MSPs take on more clients without hiring more techs?+
At WheelHouse IT, an MSP with about 25 technicians, Automagically automated 15% of service desk tickets within 8 weeks. Techs built more than 70 automations covering over 90% of their Microsoft 365 requests. Twenty-four smaller automations handled 45% of all runs, the long-tail work that rarely gets automated when every workflow needs a specialist.
